International Marketing Management
Overview
Subject area
MSB
Catalog Number
722
Course Title
International Marketing Management
Department(s)
Description
Includes all aspects of international marketing, from emerging marketing opportunities and threats to global strategies for products, brands, pricing, distribution, logistics, and communication.
Typically Offered
Fall, Spring
Academic Career
Graduate
Liberal Arts
No
Credits
Minimum Units
3
Maximum Units
3
Academic Progress Units
3
Repeat For Credit
No
Components
Name
Lecture
Hours
3
Requisites
026752